Launching Xinix in the US Market · Sebring, FL

Adam
Darby

VP of CX Solutions & SMS at Xinix · 20+ Years Leadership · 10+ Years Contact Center

I build revenue, optimize operations, and lead teams with empathy and discipline — bringing Lean Six Sigma rigor and genuine human leadership to every challenge. Currently spearheading Xinix's expansion into the US market.

CCSigma Black Belt
CCSigma Yellow Belt
Adam Darby

20 years of leadership.
10 years in the contact center.

I'm Adam — a Sales and Operations Executive with over 20 years of leadership experience and more than 10 years in the contact center industry, driving revenue growth, improving operations, and building high-performing teams across B2B sales, contact center operations, and construction management. Based in Sebring, FL, I'm currently focused on launching Xinix in the US market, bringing world-class cloud communications and software delivery to American businesses.

What sets me apart is how I lead. I believe that empathy and compassion are not soft skills — they're leadership superpowers. When people feel truly seen and supported, they perform at their best. I've built that culture across contact centers of 100+ agents and construction crews of 50 people, and I've seen firsthand what it unlocks.

As a CCSigma Black Belt, I bring structured, data-driven discipline to every process challenge. I don't guess — I measure, analyze, and improve. And through all of it, honesty and integrity are non-negotiables. I say what I mean, own my mistakes, and always do right by the people I work with.

Outside of work, I'm a hands-on builder and proud father with a love for crafting, fishing, laser wood burning, and 3D printing.

Sales Execution Account Management Revenue Growth Operational Leadership Lean Six Sigma Process Redesign Contact Center Ops Workforce Management Data Analysis CRM Technologies Business Automation Stakeholder Communication
🥋
CCSigma Black Belt
Advanced Lean Six Sigma — process optimization & continuous improvement
CCSigma Yellow Belt
Lean Six Sigma foundations — quality management & waste elimination
Power Automate & Advanced Business Automation
LinkedIn Learning certified — workflow automation & Power Platform
20+
Years in leadership
10+
Years in the contact center industry
125+
Agents led as Operations Manager
30%
Bill-to-pay cycle improvement at ResultsCX

Leadership built on
character, not just credentials

Skills and certifications open doors — but how you treat people is what keeps them open. These are the principles I lead by, every single day.

🤝
Empathy in Leadership
I lead by listening first. Understanding what someone is going through — a client, a team member, a colleague — is the foundation of every decision I make. Great outcomes start with people feeling genuinely understood.
💙
Compassionate Culture
I build environments where people can do their best work because they feel supported. I've led crews of 50+ in construction and contact centers of 125+ agents — and in every case, compassion created performance. It's not soft. It's strategy.
🔒
Honesty & Integrity
I say what I mean and do what I say. No spin, no shortcuts, no hidden agendas. If there's a problem, I'll name it. If I've made a mistake, I'll own it. Trust is the most valuable currency in any relationship, and I protect it fiercely.
📊
Data-Driven Discipline
As a CCSigma Black Belt, I bring structured thinking to complex challenges. I've used Lean Six Sigma to cut bill-to-pay cycles by 30%, boost CSAT scores by 20%+, and redesign workflows that scale. I don't hope for improvement — I engineer it.

What Xinix brings
to your business

Xinix is a multi-award-winning global communications platform trusted by businesses in 65+ countries. As VP of CX Solutions & SMS, I'm bringing this full suite of products to the US market — from AI-powered contact centers to business VoIP, SMS, and beyond.

🌐
Voice
Wholesale Voice

Carrier-grade voice termination with global reach — built for operators, resellers, and high-volume businesses that demand quality and reliability at scale.

  • Competitive per-minute termination rates
  • Global routing across 65+ countries
  • 99.9% uptime SLA & redundant infrastructure
  • SIP trunking & DID number provisioning
  • White-label options available
Learn more →
☁️
Business Voice
Hosted PBX

A fully cloud-hosted phone system that replaces traditional on-premise PBX — giving businesses enterprise-grade features with zero hardware overhead.

  • Cloud PBX with auto-attendant & IVR
  • Unlimited extensions & call routing
  • Softphone apps for desktop & mobile
  • Microsoft Teams & CRM integrations
  • Scales instantly as your business grows
Learn more →

Tools & Platforms

CRM & Contact Center
Salesforce HighLevel Genesys PureCloud NICE AWS InContact Five9 BoldChat Dialedin
Automation & Analytics
Power Automate Power Apps Power Platform Tableau Smartsheet SharePoint
AI Tools
Claude Pro ChatGPT
Business Tools
Excel PowerPoint Word Project & Workflow Management

Career history

Feb 2026 — Present

Xinix

Vice President of CX Solutions & SMS

Leading Xinix's expansion into the US market as VP of CX Solutions and SMS — bringing world-class cloud communications, contact center technology, and SMS solutions to American businesses.

  • Spearheading the US go-to-market strategy for Xinix's CX and SMS product suite, building the pipeline and partnerships needed to establish a strong foothold in the American market.
  • Applying 20+ years of sales, operations, and CX expertise to position Xinix as the trusted communications partner for US SMEs and enterprise clients.
  • Driving cross-functional alignment between product, technology, and commercial teams to deliver solutions that genuinely move the needle for customers.
CX Solutions SMS US Market Expansion Cloud Communications Executive Leadership
Aug 2023 — Jan 2026

Dialedin

Sales Executive & Account Manager

Managed and grew a portfolio of high-value client accounts, delivering customized solutions that drove retention, expansion, and long-term partnerships.

  • Partnered cross-functionally with marketing, product, and technical teams to identify upsell opportunities and shape product enhancements aligned with client needs.
  • Served as the escalation point for complex billing and technical challenges, consistently restoring client confidence and satisfaction.
  • Represented the organization at trade shows and industry events, conducting live demonstrations and contributing directly to new business acquisition.
B2B Sales Account Management Client Retention Revenue Growth
May 2022 — Aug 2023

Insite Managed Solutions

Consultant

Delivered operational and performance consulting engagements resulting in measurable efficiency gains and cost reductions for enterprise clients.

  • Applied Lean Six Sigma methodologies to identify root causes, eliminate waste, and redesign end-to-end workflows.
  • Led data analysis initiatives and executive-level reporting to support strategic decisions and performance improvement roadmaps.
  • Advised senior leaders on scalable operating models, workforce optimization, and KPI alignment.
Lean Six Sigma Process Redesign Data Analysis Executive Advisory
May 2021 — May 2022

ResultsCX

Operations Manager

Led day-to-day operations for a 125+ agent contact center, balancing service delivery, workforce management, and financial performance.

  • Improved bill-to-pay cycle by 30% through workflow redesign, controls implementation, and cross-department collaboration.
  • Developed performance improvement plans using analytics and operational dashboards, driving measurable gains in productivity and customer satisfaction.
  • Championed continuous improvement initiatives across departments to enhance service quality and operational consistency.
Contact Center (125+ FTE) Operational Leadership Workforce Management Continuous Improvement
Dec 2018 — May 2021

Sykes Inc.

Team Lead

Supervised and coached 25+ customer service representatives, consistently exceeding performance, quality, and CSAT benchmarks.

  • Designed and led training initiatives that improved first-call resolution and customer satisfaction by more than 20%.
  • Collaborated with senior leadership to implement process improvements and knowledge-sharing best practices.
  • Fostered a high-engagement team culture through recognition, development planning, and performance coaching.
Team Leadership Training & Development CSAT Process Improvement
2003 — 2018

Various Contractors — Florida Region

Construction Manager

Managed residential and commercial construction projects from planning through completion, ensuring on-time and on-budget delivery across the Florida region.

  • Led crews of up to 50 employees and subcontractors across multiple concurrent job sites.
  • Coordinated with architects, inspectors, vendors, and clients to ensure compliance, safety, and quality standards.
  • Implemented scheduling, budgeting, and safety protocols to reduce risk, delays, and cost overruns.
  • Trained and developed team members, reinforcing accountability and continuous improvement practices.
Project Management Crew Leadership (50+) Budget & Scheduling Safety & Compliance

Ready to build something great together?

Whether you're exploring what Xinix can do for your US business, looking for a sales and operations leader who leads with honesty and care, or just want to connect — I'd love to hear from you.